About Us.
100% Organic Garden
How We Started
2023
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2024
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2025
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2026
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2027
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2028
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What Our Purpose is
Our Mission
“To grow 100% organic food through honest and transparent farming, building a foundation of trust that secures our family legacy for generations.”
Our Vision
“To cultivate a self-sustaining family legacy that nourishes The Gambia through regenerative health, innovative technology, and an unbreakable commitment to prosperity for generations yet unborn.”
What Guide Us
Core Values
100% Organic
We never use chemical fertilizers or toxic pesticides. If the soil is healthy, the food is healthy. If the food is healthy, the family is healthy.
Core Values
Transparency & Honesty
We don’t hide mistakes. If a crop fails, we say it. Honesty, we never cheat on quality. If a product is “Grade B,” we label it and price it as “Grade B.”
Core Values
Accountability
We don’t blame the weather or the tools. We take care of the garden, and the garden takes care of us.
Principles
The "Soil First"
The Rule: We feed the soil, not the plant.
The Action: If a plant is struggling, we check the compost and water quality first. We never reach for a chemical “quick fix.” We accept a slower harvest if it means a healthier earth.
Principles
The "Quality over Quantity"
The Rule: We never hide a bruise.
The Action: If a batch of produce is not at the HOP “Premium” standard, we do not sell it at full price. We either donate it or sell it as “Discount Grade” with full disclosure to the buyer.
Principles
The "Two-Generation"
The Rule: Decisions must benefit today, but protect tomorrow.
The Action: Before we dig a new well or buy a new tool, we ask: “Will this make the garden stronger for our grandchildren, or is this just a shortcut for us?”